How to Reduce Your WhatsApp Marketing Costs in India: A Complete Cost-Optimization Playbook
WhatsApp is still the cheapest high-intent channel in India, if you run it well. This playbook covers the seven levers that cut your WhatsApp costs without cutting reach: template categorization, the 72-hour free entry point, the October 2026 changes, deliverability, no markup, and a worked before-and-after example.