WhatsApp Marketing 101
WhatsApp Marketing for Salons and Spas in India
A salon leaks money in three places and none of them are marketing: no-shows, a receptionist stuck on the phone, and regulars who quietly drift. All three are calendar problems. Here is the no-show maths for a 400-appointment salon with the walk-in backfill honestly discounted, why deposits beat reminders by a wide margin, the rebooking cycle by service, and the finding that changes what you automate: 72 percent of first rebookings get cancelled, but only 4 percent survive past the second.
10 min read
